Hi, I’m Andrés.
I’m a Creative Director and Art Director with 25+ years of experience turning ideas, businesses and challenges into brands, stories and experiences people can connect with.
My career began in advertising and has evolved into branding, creative strategy, visual systems, digital experiences, spatial design and, more recently, fintech and emerging technologies.
I work at the intersection of strategy and creativity, combining big-picture thinking with a hands-on approach. I enjoy understanding a business, finding the idea at its core and turning it into something meaningful, distinctive and memorable.
Throughout my career, I’ve worked with agencies, brands, entrepreneurs and multidisciplinary teams, building brands, launching products and creating experiences across physical and digital environments.
I’m driven by curiosity and influenced by architecture, design, photography, technology, culture and storytelling. I’m particularly interested in how emerging technologies and AI can expand creativity while keeping the human part at the center.
At the end of the day,
I’m interested in good ideas,
thoughtful design and work
that has a reason to exist.